Serums & Essences
COLLAGEN Reedles Shot 700hL 2 STEP MASK
PRO CICA Reedle Shot 100 2STEP Hydrogel Mask 1ea
PRO CICA Reedle Shot 100 2STEP Hydrogel Mask 4ea
PRO CICA Centella Asiatica Tiger Clear Spot Patch 66ea
RED BOOSTER Reedle Shot 700 30ml
PRO CICA Reedle Shot 700 30ml
Hydrop Reedle Shot 700hl 30ml
VITA-LIGHT Reedle Shot 700 30ml
RETI-A Reedle Shot 700 30ml
VITA-LIGHT Reedle Shot 100 50ml
RETI-A Reedle Shot 100 50ml
Collagen Reedle Shot 300 50ml
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Korean Serums — Targeted Actives, K-Beauty Style
Serums are where Korean Skincare gets specific: concentrated actives that treat one concern brilliantly instead of many concerns poorly. Whether it's dark spots, dehydration or texture, there's a Korean serum built exactly for it.
How to Choose a Korean Serum
Pick by concern, not by hype: dark spots — niacinamide + tranexamic acid; dehydration — hyaluronic acid; dullness — rice extract + arbutin; redness and breakouts — centella. One serum per routine; rotate morning/night if you need two.
Our Top 3 Korean Serums
1. Anua Niacinamide 10% + TXA 4% — the strongest spot-fader in K-beauty.
2. Beauty of Joseon Glow Deep Serum — gentle brightening for beginners.
3. Torriden DIVE-IN Hyaluronic Serum — deep hydration, zero stickiness.
When do I apply serum? After toner and essence, before moisturizer — on slightly damp skin for better absorption. See our Korean Skincare routine guide.